The new wave of pop is here, and it’s feral

About this episode

What would it sound like if pop music was reverted to its most wild state of being? It would sound hyper-digital, influenced by the electronic vanguard of the 2010s, and speak to a post-genre audience. And while the charts have been stagnant, Gen-Z has been crafting this exact sound: one that is exciting, unpredictable, and above all else, feral. After bubbling underground for the past few years, the subgenre we’ve coined “feral pop” is finally poised to have a breakout, best exemplified by the

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